When working on your website you should always define simple keywords for your pages. A website that only allows for univeral keywords - meaning one set of keywords for the entire site is not going to help your marketing efforts, you should start paying for advertising, because your site is not going to list well on the search engines.
Take the time to think about your keywords and what someone would search online when looking for your products. Then choose a platform / web page language that allows you to change the keywords on each page of your website.
Sarah Davis
Internet Marketing
http://www.KDandC.com
